BoatBurner has hired MacKenzie Loftness as its Social Media Director to further enhance the company's expanding capabilities.

We are excited to announce that MacKenzie Loftness has joined boatBurner as a Social Media Director. She comes to us with deep industry experience, having...

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Always on the hunt boatBurner lands Grizzly Coolers & Iowa Rotocast Plastics B2B business

We are proud to officially announce our partnership with Grizzly Coolers and Iowa Rotocast Plastics, one of the most respected brands in the outdoor gear...

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boatBurner Propels the Biggest ARGO Launch in its Commercial Vehicle Division.

ARGO has launched the new Sasquatch XTX and taken their commercial vehicle division to the next level with the creation of an immersive online 36...

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boatBurner lands craft beer powerhouse Surly Brewing Co.

Minneapolis-based Surly Brewing Co. selects boatBurner to evolve the beloved brand through strategy, design and creative. boatBurner will develop a bold and distinctive brand identity...

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boatBurner expands and welcomes new interns.

boatBurner is proud to announce the newest members of our team: Dezirae and Owen. These two college students are joining our ranks as interns, bringing...

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boatBurner announces 2022 vendor partner of the year.

After thorough consideration and evaluation of our vendor partners, boatBurner is proud to announce David Thomas Markley Pictures has been selected as the 2022 Vendor...

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SunButter selects boatBurner to create new opportunities for its FoodService business.

Fargo-based SunButter® recently selected boatBurner to spread some sun and reimagine a new creative approach for its FoodService business. We’re stoked to work with the...

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ODG selects boatBurner to rev up an all-new engine brand.

Ontario Drive & Gear (ODG), the up-and-coming manufacturing leader of engines, transmissions and gears, has partnered with boatBurner to shift their business into a comprehensive...

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boatBurner shines bright for Dunn Brothers Coffee.

How did we get to the end of the year so fast? The holiday season at Dunn Brothers Coffee is here with a new line...

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New York City’s beloved clothing brand selects boatBurner to create a new brand.

boatBurner has partnered with one of the hottest pop-up retail brands based in New York City and is transforming it into a big box brand...

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boatBurner prepares The Buttered Tin for the Holiday rush.

The Buttered Tin Freshly Frozen is ready for its second holiday season of frozen sweets and eats. Since its debut in November in 2021, The...

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boatBurner and Dunn Brothers Coffee serve up fall drink favs.

Pumpkin spice? C’mon, Dunn is better than that! At Dunn Brothers Coffee, fall drinks are finally here. The reveal was highly anticipated and didn’t disappoint...

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ARGO and boatBurner go hunting in New Hampshire.

ARGO short films, “The Calling” and “The Ascent,” have 4.1M combined views on YouTube. These wildly successful films have set a high bar for powersports...

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boatBurner launches Sh!tface for FR!SKA.

Health and wellness products have been becoming more competitive on the shelves at big box retailers and pharmacies. Leading national brands have deep pockets, celebrity...

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boatBurner launches ARGO '23 lineup.

Each year brings a new opportunity to up the ante with even better groundbreaking creative to launch another exciting ARGO model year. A lunch trip...

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boatBurner surprises the media with ARGO Mud Pies.

At boatBurner, we believe in whatever it takes to win. It was no surprise to ARGO that we wanted to create yet another unexpected PR...

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boatBurner refreshes local iconic garden brand.

If you live in Minnesota, you know Bachman’s. Their color purple has been an instant brand quality statement for generations. Their retail brand has been...

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Neuspera selects boatBurner to prepare for pivotal clinical trial.

San Jose-based Neuspera has selected boatBurner to prepare the med-tech company for their next big-company milestone. Patient recruitment for the pivotal clinical trial is critical...

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boatBurner launches new summer drinks for Dunn Brothers Coffee.

Summer is here. The sun is shining, and outdoor adventures await. But, first, a cold and refreshing drink from Dunn Brothers Coffee before your head...

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boatBurner designs locally inspired ATMs for Affinity Plus Credit Union

Affinity Plus, Minnesota’s third largest federal credit union, continues to utilize the brand refresh boatBurner created in 2018 by revamping the look of their ATM...

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boatBurner designs hop soap and partners with Hilton.

With every free giveaway imaginable at the 2022 Craft Brewers Conference (CBC) in Minneapolis, boatBurner teamed up with a soap company in Illinois to create...

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boatBurner builds hop field in downtown Minneapolis

Global craft beer industry experts, brewers and suppliers flocked to downtown Minneapolis for the 2022 Craft Brewers Conference (CBC) at the Minneapolis Convention Center. The...

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boatBurner launches digital hop e-commerce platform.

For over 114 years, Roy Farms has been unearthing the potential of farming. The hop industry has changed rapidly with more hop varieties entering the...

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boatBurner rebrands heart failure device company, CVRx.

Outsmart the heart. This simple and positive brand promise set up the entire brand refresh for CVRx. At boatBurner, we believe all categories can have...

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Med-tech innovation leader Apollo Endosurgery selects boatBurner as AOR.

boatBurner had zero experience in med-tech when it started out with Torax Medical, but we had the vision that there was an opportunity to disrupt...

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boatBurner announces 2022 Vendor of the Year.

At boatBurner, we don’t take the Vendor of the Year award lightly. In the past, the winner has been highly debated based on the merits...

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boatBurner launches The Buttered Tin Freshly Frozen product line.

The Buttered Tin is thrilled to introduce a new lineup of Freshly Frozen products. Pure buttery goodness. Cinnamon rolls, pies, buttermilk biscuits, dinner rolls and...

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ARGO and boatBurner become one with nature to launch the 2022 lineup.

ARGO vehicles are designed and built to go anywhere. Any peak. Any valley. Land. Water. And any obstacle in-between. boatBurner created the “One with Nature”...

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3M pairs with boatBurner to drive the 3M Open.

boatBurner was tapped by the 3M Global Sponsorships team to help design the fan experience at the 3M Open. Working closely with our clients, we...

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boatBurner helps CVRx outsmart the heart.

CVRx partnered with boatBurner to formulate the strategic brand vision for their breakthrough heart failure therapy, Barostim. The “Outsmart the heart” brand promise was born...

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Luther Automotive Group hires boatBurner to reimagine brand presence.

Luther Automotive, one of the largest auto groups in the country, has tapped boatBurner to create their unifying brand strategy and drive creative integration across...

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boatBurner digs in on Roy Farms’ commercial hops strategy.

Longtime partner Roy Farms, the premier direct-to-brewer hops producer in North America, engaged boatBurner to help revamp their hops division and increase the value they...

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boatBurner launches the ARGO Sherp Series.

ARGO, the world’s leader in amphibious extreme vehicles, hired boatBurner to launch their new line of commercial extreme utility task vehicles. The ARGO Sherp Series...

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Dunn Brothers Coffee hires boatBurner to reshape brand strategy and creative in-store and online.

boatBurner and Dunn Brothers teamed up to rebrand the 60+ -unit franchise. A sharpened brand strategy has fed creative that shows Dunn Brothers’ unique positioning...

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boatBurner debuts the Digitalship™ to push the boundaries in powersports.

boatBurner has gone where no other powersports brand has gone before to help ARGO and its dealership network across North America. The new ARGO Digitalship...

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Dieline Feature: No Beer is an Clever Craft Beer Brand Featuring Empty Cans

Check out the branding, packaging and brave idea we created for Roy Farms, featured in the Dieline. https://thedieline.com/blog/20...

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boatBurner creates beer brand without beer.

Today, boatBurner launched an all-new craft beer brand called No Beer™ for Roy Farms, the world’s largest independent brewery-direct hop farm. This first-ever brew doesn’t...

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“The Calling” surpasses 1 million views on YouTube.

“The Calling” has captured the attention of more than 1 million people on YouTube. ARGO and boatBurner are ecstatic with the results as it continues...

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boatBurner continues its winning streak at The Show.

In February, boatBurner was shortlisted for the prestigious One Show in New York, and the good news continues to roll. At this year’s AdFed MN’s...

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boatBurner celebrates four years. Or is it one?

Four years? Or it is just one year? boatBurner officially debuted on Leap Day, February 29, 2016. The debate will continue in the office, but...

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New premium elixirs. New design opportunities.

Miss Mary’s has developed two new products to add to their growing portfolio of premium elixirs. Mexico’s beloved and famous cocktails can now be made...

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boatBurner is shortlisted for The One Show.

Look what brave ideas can accomplish. The One Show, the world's most prestigious awards show in advertising, design and digital marketing, announced its shortlisted entries...

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Dieline Feature: Good Source is Here To Supply Healthy Snackage Morning, Noon and Night

Check out the branding and identity we created for Good Source Foods, featured in the Dieline. https://thedieline.com/blog/20...

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boatBurner named to top 50 companies list in the Twin Cities.

boatBurner, the brave idea company, was named one of the year’s 50 top Twin Cities businesses for revenue growth. boatBurner was recognized last night by...

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boatBurner launches Good Source Foods.

With the success of Angie’s BOOMCHICAPOP and Miss Mary’s Bloody Mary Mix, a century-old chocolate company, Buddy Squirrel, from Milwaukee, Wis. came to boatBurner to...

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boatBurner wins gold and silver at the National American Advertising Awards.

When you build an experience like no other, you win. boatBurner won gold and silver National ADDY awards for the ARGO Anywhere Tiny Lodge at...

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boatBurner partners with Roy Farms.

Roy Farms, one of the largest hops farms in the nation, has partnered with boatBurner to evolve their world-class farm into a brand. Roy Farms...

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ARGO Anywhere Tiny Lodge wins Best of Show for Experiential.

At this year’s Ad Fed The Show awards in downtown Minneapolis, boatBurner received Best in Show honors in the experiential category for its off-the-grid idea...

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Vendor Partner of the Year

boatBurner is embarking on our fourth year and would like to take a moment to thank our vendor partners. We are thankful to all the...

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The BRAVE. A new initiative from boatBurner.

boatBurner is getting behind and supporting brave individuals who face a difficult mountain in their life, but who fearlessly climb every day to conquer the...

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Expanding north of the border.

The amazing taste of Miss Mary’s Bloody Mary Mixxx has crossed the border and into Canada. boatBurner helped the Miss Mary’s team launch an all-new...

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boatBurner opens the ARGO Anywhere Tiny Lodge.

North America’s FREE tiny lodge is now open for outdoor enthusiasts. Limited availability.boatBurner opens an off-the-grid vacation destination for ARGO, the leading amphibious Xtreme Terrain...

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Brave ideas win.

Our work for Angie’s BOOMCHICKAPOP, Granite City and ARGO won at this year’s Ad Fed MN The Show awards in downtown Minneapolis. From packaging design...

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boatBurner launches new ARGO integrated brand campaign.

Before we started this project, we ran over every power sports cliché you could imagine. No more perfectly clean machines in the mud. No more...

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Luxury leather company selects boatBurner.

J.W. Hulme Co., one of the oldest and finest leather goods companies in the world, has selected boatBurner after a competitive review. boatBurner will lead...

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boatBurner's latest adventure: Argo.

Argo, the world’s leading amphibious Xtreme Terrain Vehicle (XTV) manufacturer, has asked boatBurner to ride shotgun and lead all advertising and branding efforts. boatBurner is...

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A brave name and design matters.

Angie Bastian, co-founder of Angie’s BOOMCHICKAPOP, was interviewed in the Wall Street Journal about the difficult decision in changing brand names and why it matters...

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boatBurner opens a new account.

Affinity Plus Federal Credit Union has selected boatBurner to lead all brand strategy, creative, design, experiential and media efforts for the largest federal credit union...

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boatBurner launches "Crush it" Campaign for Angie’s BOOMCHICKAPOP

Today boatBurner launches the first-ever national advertising campaign for Angie’s BOOMCHICKAPOP, one of the fastest-growing popcorn brands in the country. To embrace the brand’s philosophy...

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New look. New logo. New flavors.

boatBurner works with Angie’s BOOMCHICKAPOP on a complete brand refresh, including finalizing the packaging, logo as well as designing a new trade show experience and...

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Belly up at Granite City.

boatBurner is belly up at Granite City working on a great project for an amazing brand. Our holiday campaign will promote Granite City’s iconic growlers...

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boatBurner wins Angie’s BOOMCHICKAPOP creative account.

boatBurner has been named new creative partner for Angie’s BOOMCHICKAPOP. The idea company will lead all creative initiatives, including broadcast, branded content, social, digital, experiential...

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Integrated campaign launches in six major markets.

Torax Medical and boatBurner debuted an integrated media campaign for LINX in six major markets, including – Chicago, Dallas, Houston and Tampa. Digital, paid search...

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Miss Mary’s Mixxx Featured in Lurzer's Archive.

Lurzer’s Archive enlisted the help of design experts in the field, among them Harry Pearce of Pentagram, the world's largest independent design consultancy, for the...

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A giant step on Leap Day.

The only way you make your vision a reality is to take the first step. Ironically, our first step was a giant step on Leap...

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Our first mission was a rescue mission.

Meet our new friend at boatBurner – the couch. This tufted beauty now has a loving place to call home. It was rescued from the...

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Miss Mary’s Mixxx Featured in Communication Arts Typography Annual.

Miss Mary’s Morning Elixir brand identity riffs on vintage pinup images. The illustrated brand has a handmade feel that captures the product’s uniqueness and small-scale...

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