BoatBurner has hired MacKenzie Loftness as its Social Media Director to further enhance the company's expanding capabilities.

We are excited to announce that MacKenzie Loftness has joined boatBurner as a Social Media Director. She comes to us with deep industry experience, having previously worked at The Social Lights, where she shaped social media presence and strategies for brands in the CPG, retail and outdoor industries.

In her new role, Kenzie will lead social media strategy, planning and influencer marketing, enhancing our capabilities and driving social presence for our clients. When she’s not working, she loves taking her dog, Rooney, on walks, playing golf and tennis, and spending time with her friends and family. Welcome to the team, Kenzie!